The Manager Digital & Web (MDW) is accountable for the day-to-day management of tasks involved with the analysis, design, content strategy, and development of the Baystate Health (BH) digital properties, including internal and external websites, applications, and related marketing and social media sites. The MDW will thoroughly understand the business drivers, marketing strategies, and technical issues relative to prioritizing website content and features. The MDW is accountable for timely, accurate, and efficient management of the websites including workflow process, content generation, editorial content, tone, and standards, as well as proactively identifying and prioritizing enhancements to website usability, architecture, and design. The MDW is respo
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